History's Best Selling Toys of 1956

Hats off to 1956! Few toys commanded as much fanfare and nationwide excitement as Gumby. Alongside sensationally popular hits like Corgi and Cymbal-banging monkey toy, consumers eagerly embraced the mid-century craze and suburban optimism. Pioneering outfits from industry leaders like Art Clokey and Mettoy Playcraft Ltd. set the standard for quality, producing celebrated items that became sensational mainstays in post-war American homes. Browse our definitive retrospective below to rediscover the genuine articles of the era.

1. Gumby

   Released in 1956 by Art Clokey

   On March 16, 1956, American television audiences were introduced to a character unlike any other. During a segment on the immensely popular children's program 'The Howdy Doody Show', a short, stop-motion animated film featuring a malleable green clay boy named Gumby was aired. This debut was the brainchild of creator Art Clokey, whose experimental film techniques caught the eye of television producers. In the 1950s, variety shows like Howdy Doody were the ultimate launchpad for new talent and ideas. Gumby's appearance was a test, one that he passed with flying colors, charming children and producers alike. This single television appearance was the pivotal moment that transformed Gumby from a student film concept into a national phenomenon, paving the way for his own television series and a merchandising empire built on bendable toys.

2. Corgi

   Released in 1956 by Mettoy Playcraft Ltd.

   Launched in 1956 by Mettoy Playcraft Ltd., Corgi Toys swiftly drove into the hearts of children and collectors alike, becoming an instant cultural phenomenon in the die-cast toy vehicle market. Arriving at a time when its primary competitor, Dinky Toys, dominated the scene, Corgi set itself apart with a revolutionary approach to realism and intricate detailing. Its introduction marked a significant shift in toy car design, offering features previously unseen in mass-produced models. This innovation, coupled with clever marketing and licensing deals, rapidly established Corgi as a premium brand, sparking immense popularity and ushering in a golden age for miniature vehicles that transcended mere playtime to become cherished collector's items. The brand quickly became synonymous with quality and innovation in the toy world.

3. Cymbal-banging monkey toy

   Released in 1956 by Louis Marx & Co.

   The cymbal-banging monkey toy, a seemingly simple automaton, clapped its way into the hearts and sometimes nightmares of generations, becoming a true cultural phenomenon. While its exact origins are diffuse, its widespread popularity exploded in the mid-20th century, particularly after World War II. It was a common sight in toy stores and homes, captivating children with its repetitive, almost hypnotic motion. This mechanical marvel embodied a playful, if slightly eerie, charm that cemented its status as an iconic piece of toy history, frequently revisited in films, television, and literature as a symbol of childhood, kitsch, or even uncanny terror.

4. Play-Doh

   Released in 1956 by Rainbow Crafts

   On January 1, 1956, a product once used to clean soot from wallpaper began its new life as one of the world's most iconic toys. This date marks the official launch of Play-Doh as a children's modeling compound by the newly formed Rainbow Crafts Company. Initially tested in educational settings, its formal debut in select department stores, like Woodward & Lothrop in Washington D.C., signaled a pivotal moment. The product's transition from a utilitarian household cleaner to a creative plaything captured the post-war boom's spirit of innovation and focus on child-centric activities, setting the stage for its eventual domination of playrooms and classrooms globally.

5. Yahtzee

   Released in 1956 by Milton Bradley, Edwin S. Lowe

   When Yahtzee officially rolled out in 1956 under the marketing genius of Edwin S. Lowe, it quickly captured the hearts of families and party-goers across North America. What began as a simple dice game played on yachts swiftly transformed into a cultural phenomenon, becoming a household staple that defined casual gaming for generations. Its immediate appeal lay in its straightforward rules and the thrilling anticipation of each dice roll, making it an instant commercial success and a must-have for social gatherings. The game’s ingenious blend of luck and strategic decision-making provided endless entertainment, establishing Yahtzee as a timeless classic right from its debut.